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Custom Jewelry

Non-diamond engagement rings

Recently, a woman told me her son’s girlfriend did NOT want a diamond for her engagement ring. I told her I understood and that I’ve created many engagement rings with sapphires, rubies and other gemstones and that I’d be willing to help create a beautiful ring just for her.

I also had a man come in for an engagement ring without diamonds. He just didn’t care for diamonds. We created the perfect ring.

Another friend recently became engaged using an opal as the main gemstone. The ring means so much to her.

Princess Kate wearing Princess Diana's engagement ring

While diamonds are a tradition, history has shown other gemstones can also be worn as the engagement ring. Remember, Princess Diana wore a sapphire surrounded with diamonds for her engagement ring. That same ring is now being worn by Prince William’s wife, Kate.  There are several things to consider with color gemstones – durability, availability and preferred color. Besides sapphires and rubies, I’m seeing gemstones like Morganite, Tanzanite, and emeralds being considered. They are beautiful gemstones but will scratch easily, chip and become dull looking. Moissanite, a synthetic gemstone, is also being used in engagement rings.

You see, color gemstones are beautiful, but just aren’t as hard, or scratch resistant, as diamonds are. You may have heard of the Moh scale. The Moh scale rates gemstones from 1 to 10 and is used to indicate hardness. A diamond is rated 10, while Talc is a 1. Even though Sapphires and Rubies are rated a 9, the diamond is many times harder than any other gemstone.

So, no matter which gemstone you want set in your unique ring, I can help guide you to the gemstone of your dreams.

Our new Custom Studio

Custom Studio: The Best Jewelry App for Our Customers

We are excited to announce the addition of another great tool to Dale Robertson Jewelry’s tool chest. Custom Studio’s innovative jewelry app is delivering a high-tech revolution as our customers enjoy easily creating custom jewelry at the tip of their fingers, and, it’s FREE! The industry’s best jewelry app allows our customers to design or redesign pieces to their own specifications, creating exactly the piece desired by downloading the app on their laptop or mobile device.

There’s nothing on the market like Dale Robertson Jewelry’s Custom Studio app, offered in partnership with a leading diamond importer/jewelry manufacturer based near Atlanta. The app’s Edit button makes designing fun and simple even for a jewelry novice. It’s as easy as connecting with our store, who links the consumer’s device to the app. From there, you can play with your choice of thousands of designs or even designs discovered and downloaded from the Internet.

With a click of a button, the “designer” chooses among many colors, stone shapes, shanks, halos and metal fillers, clicking and dragging elements onto the image of a ring, pendant, bracelet or earrings. You can even draw on the design, inserting engraving or their own handwriting.
With the Share button, you can take a piece you’ve created and share it with friends and family for reaction and input. The Share button is useful for us as well as we can send brilliant, high-res images with SKU number to you.

Other features include an Appointment button, allowing you to set up in-store appointments directly through Dale Robertson Jewelry’s Custom Studio. The app, when used in our store, also creates a universal, shared communication portal with store employees picking up messages and responding without delay.
The internal message system within the app links the retailer to customers, providing direct communication and collaboration.
To learn more about the app, visit www.customstudiousa.com., or connect with the app at https://tinyurl.com/ydanadv7. Register your app using code 5900.